Limited Edition 3rd Kit x Penumbra Mental Health
We are delighted to announce our brand-new limited edition third kit for Season 2022/2023 in partnership with pioneering charity Penumbra Mental Health
The kit will be available to purchase from Friday 12th August 2022 from the Club Shop in the Abbeygate.
Having enjoyed record sales of our home and away kits to date and continuing with the successful rebranding and relaunching of the merchandising range we have added what is sure to be another big hit with the supporters.
Penumbra Mental Health is a pioneering charity supporting people on their journey to better mental health.
The power of people’s lived experience enables the charity to provide pioneering services which transform lives.
More: penumbra.org.uk/journeys
Go social and join the journey;
Facebook – https://www.facebook.com/PenumbraScotland
Twitter – https://twitter.com/penumbra_sco
Instagram – https://www.instagram.com/penumbrascotland
Arbroath FC Commercial Director Paul Reid said:
“We decided to add a third kit into our range this season for two reasons.
Firstly we wanted to work with a charity partner that shared our values and for them to utilise our platform to further highlight their aims of awareness and objectives, Penumbra Mental Health were our first choice as the pioneering work they continue to do in supporting mental health within our society is truly amazing.
We are very much looking forward to doing many things together throughout the season including a Penumbra awareness day at a match at Gayfield where there will be many opportunities to learn and indeed show your support to this amazing cause.
Secondly, we have been overwhelmed by the sheer number of young fans attending Gayfield and we wanted to design a kit that very much was aimed at this age group showing an edgier look with this one and I am sure it will be another big hit.”
Penumbra Mental Health Assistant Support Manager for the charity’s Angus services, Callum Troup, added: “We’re really excited to be partnering with Arbroath FC on their third strip.
It’s not just a chance to highlight our work right across Angus, but it’s also a chance to open up important conversations around mental health and wellbeing.
1 in 20 people at any given time is experiencing thoughts of suicide so every new connection we make is a positive step in reaching more people and normalising the discussion around our mental wellbeing.
What better way to do that through football, and we’re looking forward to collaborating with Paul and the rest of the Arbroath FC team.”
We look forward to our new relationship with Penumbra Mental Health and hope our fans love this new 3rd kit!
C’mon the Lichties